Mehdi Bouarfa

Global Communication Management

We oversaw Mehdi’s entire communication ecosystem, including:

• definition of his personal brand identity as a driver in the JS Cup,
• season-long communication planning,
• coordination of messages toward fans, media and partners,
• delivery of consistent and professional storytelling throughout the year.

Goal: present Mehdi as a strong, structured and marketable profile in endurance racing.

Social Media: Strategy, Content & Management

Radio Check handled Mehdi’s social media presence by delivering:

• race-weekend updates, highlights and storytelling,
• content planning aligned with the Ligier JS Cup calendar,
• ongoing management of posts and publication,
• optimisation of formats to maximise reach, engagement and partner visibility.

This ensured a dynamic and modern online presence throughout the season.

Photo Production: Track, Paddock & Portraits

We produced all photographic content required for Mehdi’s communication, including:

• on-track photography capturing racing action, pace and key moments,
• paddock and behind-the-scenes coverage documenting the environment and team atmosphere,
• portrait and lifestyle shots for media use and branding.

These visuals formed the core of his digital communication.

Video Production: Storytelling, Highlights & Partner Assets

Our video work included:

• short-form clips optimised for social media engagement,
• action footage and weekend highlights,
• branded edits for partners and sponsors,
• storytelling videos to showcase Mehdi’s evolution during the season.

Objective: deliver impactful, modern video content aligned with endurance racing audiences.

Graphic Design & Visual Identity

Radio Check created the visual assets supporting Mehdi’s communication, such as:

• race visuals (results, schedules, announcements),
• branded templates for consistent communication,
• partner-oriented visuals to enhance professional activation.

Each asset strengthened his identity and the clarity of his messaging.

Sponsorship Support & Commercial Guidance

We contributed to Mehdi’s commercial development by providing:

• professional sponsorship decks and pitch materials,
• a structured value proposition for brands,
• visibility tools to activate and retain partners,
• advisory support throughout his sponsorship efforts.

Goal: help Mehdi build a sustainable and credible commercial model around his racing programme.

A Mission Designed to Support a Complete Driver Profile

This collaboration demonstrates Radio Check’s ability to support a driver through a full 360° communication and sponsorship service — from strategy to execution, from content creation to commercial development.

With Mehdi Bouarfa, our mission strengthened his visibility, professionalism and partner appeal throughout his season in the Ligier JS Cup France.

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