Herrero Racing

Social Media Management: Strategy, Production & Execution

We developed a full editorial approach tailored to Herrero Racing’s programmes and drivers.
Our work included:

• content planning across the entire season,
• daily publication and platform management,
• community engagement and growth,
• production of formats adapted to each platform (Instagram, Facebook, TikTok).

Goal: increase visibility, structure the brand online, and build a stronger connection with fans, partners and future drivers.

Creative Direction: Graphic Design & Visual Identity

Radio Check produced all key visual materials used by the team, including:

• race visuals (results, announcements, schedules, highlights),
• graphic templates to ensure consistent branding,
• partner and driver-oriented visual assets.

Each asset was designed to modernize Herrero Racing’s digital image and ensure clarity and consistency across all communication channels.

Photo & Video Production: Media Coverage & Storytelling

During race weekends, we delivered complete media production for the team and its drivers:

• professional track photography, pitlane and garage coverage,
• dynamic social-first video clips,
• behind-the-scenes storytelling,
• custom edits for drivers and sponsors.

Objective: provide premium content that captures the team’s performance and maximizes its media impact.

Sponsorship Support: Visibility, Tools & Activation

We also supported Herrero Racing in its sponsorship development by providing:

• professional visual assets for commercial pitches,
• content to highlight and activate existing partners,
• communication materials designed to improve brand value and investor appeal.

Our approach helped strengthen partner relationships and position the team as a professional and attractive platform for brands.

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